Must A Wannabe Content Creator Pal Stop Using Me for Content?

The Prosecution: One Friend's Perspective

At times I'm recorded while I’m eating. I’ll see myself on her social media – it’s like a jumpscare.

My best friend of a decade, Marielle, labels herself the “creativity monarch”. It’s fun for a bit, but it strains our relationship.

Being highly outgoing, she feels the need to document everything all the time. During meals out, she says, “The phone eats first,” and takes photos with the flash on, which induces embarrassment. It's unpleasant when strangers see her performing for the camera – I experience secondhand embarrassment. It also frustrates me because the food gets cold.

She isn’t exactly an influencer yet, but she is aspiring to become one. She makes vlogs about city life, a day in her life, and her styling career. The material is quality, credit where it's due, but I prefer not to be dragged into it. Sometimes she films me while dining, or just accompanying her. I’ll see myself on her feed later, and it pops up like a jumpscare: I’ll have bare-faced, an awkward face or be captured while eating. It’s uncomfortable.

She also expects me to record her at inconvenient times. Sometimes I'm in conversation to someone else, or we're simply hanging out in the street. I feel like our bond has transformed into me serving as her unpaid videographer. She could easily hire someone if she wanted professional shots. Upon mentioning my discomfort about this arrangement, she dismissed it. I've been invited to several brand events, which was nice, but that doesn't compensate for all the time and effort I spend assisting her make content.

I appreciate that she has supported me with my career in design, but I resist our friendship to become just a ledger of favours. I don’t feel she's insincere or inauthentic, but at times it seems that if recording starts, we will start performing in a way that makes us look good for her vlog.

She will say, “OK, look happy!” and film me laughing with another. It feels forced. I need her to understand that our 10-year friendship still has limits. I enjoy being with her, but I also desire to experience it without being recorded, edited, or shared for an audience. I’m not a accessory for her online persona.

The Other Side: Marielle

I want Beth to see that the creations we make together can get us a foot in the door.

I am passionate about shooting content. It's more than a pastime; it's integral to who I am. Creating videos and sharing my life online allows me to show my personality and engage with people in novel forms.

I wouldn't label myself as a professional creator yet, but it’s smart to generate income from your interests. I look up to people on TikTok who pull off that style of casual, DIY film-making.

Content creation is my interpretation of engaging with life: noticing the nuances, posting them with an audience that appreciates the craft behind it. It's never my aim to make my friend uncomfortable. Bringing her to professional gatherings was my method of sharing opportunities, providing her a chance to witness behind-the-scenes moments that could help her career in design too. That’s not blackmail, it’s just being realistic.

I’d still take her to these events even if she didn’t help me, but I desire her to see the benefits the content we create together can achieve: an opening. I understand not everyone enjoys being filmed, but sometimes unplanned moments is what makes content genuine. Being recorded occasionally is an inherent aspect of being my companion. I'd remove anything she requested, but she hasn't made such a request yet.

I don’t expect anybody to be my private filmmaker, but companions support one another in small ways. My assumption was filming a clip now and then would be fun for her. Innovation flourishes in collaboration, and having Beth around makes projects energetic and pleasurable. I don't compel her to take part in anything, and I’d never deliberately humiliate her. But filming together sometimes is part of how I document our shared experiences.

I cherish Beth’s friendship deeply and want to avoid making videos to come between us. I am ready to compromise: like requesting permission before filming, and avoiding angles that might make her self-conscious.

This isn’t about control, it’s about sharing my world while still respecting hers. Clearly content creation is not a replacement for genuine friendship: it’s just part of how I experience life and I desire her to be included in a way that’s agreeable for both of us.

The Jury: Public Sentiment

Should Marielle stop filming herself and her friend when they are out together?

Nothing is more excruciating than having a friend point a camera at you. I get that it's her job, but I don’t make friends come to my workplace. Perhaps she can find like-minded creators to collaborate with. With the dark, looming future of AI, personal relationships are the only thing we have – cherish them!
Liberty, 25

When pursuing something as a career, it's unfair to expect your friends for assistance repeatedly, even if they have helped previously. While she enjoys creating, that doesn't imply all those around her is content. She needs to respect Beth’s privacy.
Another reader, 26

She may enjoy producing videos and displaying her life publicly, but it’s not for everyone. It was kind she has assisted Beth’s career, but she must to hear what her friend desires.
A commenter, 27

It sounds like you value each other, so cling to that and ensure it’s the focus in your friendship. Create some authentic memories, where genuine feelings are stored, not online archives. In fact, celebrities who seem to share their worlds actually have more secrecy than it appears.
One opinion, 53

Marielle appears to be not fully engaged nor authentic when they're together – she's on the job. Each appears confused as to where the line is. The answer is not found in trying to change one another, but in each setting clear boundaries around what is comfortable to them and determining if there is an acceptable middle ground.
Barbara, 71

Now You Be the Judge

In an online poll: is Marielle over-exposing their friendship?

Hailey Roberts
Hailey Roberts

A sports analyst and betting enthusiast with over a decade of experience covering US sports markets and legal gambling trends.